• National Account Manager

    Job ID 2018-2822
    Job Locations
    Regular Full-Time
  • Overview

    BDA brings the world’s biggest brands to life through promotional merchandise. Fortune 500 companies come to us looking to connect with their consumers on an emotional level. We create three-dimensional advertising that people invite into their homes, offices, cars and classrooms. We let people see, touch, feel, own and interact with a brand in a way no other marketing permits. It’s what we like to call the Power of Merchandise.


    We give our team members the creative freedom and foster the entrepreneurial spirit necessary to champion our clients’ branding goals utilizing cutting edge ideas. Our people are our No. 1 asset, and we remain committed to making our company a great place to work for our team and family.


    We take great pride in our company culture—one that inspires teamwork, fun and excellence across our organization. We’re energetic people who love what we do—churning out more than 50 million units each year for the world’s most admired brands in a fun, fast paced environment that rewards high achievement.


    Duties & Responsibilities

    • Promote and encourage new and increased business within current accounts through strong relationship development.
    • Understand BDA business units, and processes, to watch for and evaluate appropriate business opportunities utilizing capabilities.
    • Understand and calculate financial information such as margins, discounts, etc. to ensure profitable sales results.
    • Understand the negotiation and purchasing dynamics between client and BDA, as well as third party vendors
    • Communicate and listen to high level contacts ensuring information is gained to develop and maximize business opportunities for all business units at BDA
    • Manage on-line Marketing resources
    • Develop creative solutions for clients’ branding needs; marketing promotions, division needs
    • Respond to RFP/RFQ’s – spot / program / opportunities
    • Research, analyze and capitalize on market opportunities.  Monitor and minimize effects of competitive activity
    • Follow-up with clients to ensure BDA is producing high quality service and products for our new business


    o Coach & mentor Account Managers on key account team
    o Monitor, measure, and drive to achieve short and long term sales and profitability plans
    o Be a role model for client relations – make that first impression of high-level, customer service to ensure client feels he/she will get incredible customer service from everyone at BDA
    o Manage and develop contact and opportunity database
    o Understand financial aspects of the accounts to make good business decisions for BDA; client reports, sales revenue, gross margins, sales reports, operating expenses, etc.
    o Pitch strategy, presentation development, project management
    o Work within assigned budgets and forecasts and adjust expenses to correspond with sales expectations.
    o Work with Director and Divisional VP to forecast annual sales and set strategic direction for assigned account
    o Give direction and partner with internal teams to develop effective sales/marketing collateral
    o Ensure ease of process and high levels of professionalism when interacting with BDA employees as well as the client, while allowing for flexibility and change within the office and client’s needs.
    o Develop materials for standardizing our promotional pitches

    Any travel involved?  Yes
    Any financial/budgetary responsibility? Yes
    Strategic planning responsibilities? Yes
    Number of staff reporting to this position: 0-5.   If no direct reports, responsible for leading the team strategy and coaching/mentoring team members. 


    Experience Requirements

    • 5+ yrs Account Management or Business Development experience with Proven track record of increasing sales or business opportunities through client development
    • Creativity and experience with intangible solution selling with the ability to promote value. 
    • Experience as a Team Lead or mentor for a successful sales team, particularly field teams in varied markets.
    • Experience working within a Manufacture/Import to Distributorship model a plus
    • Import product development a plus. 

    Job Skills & Traits

    • Opportunity seeker
    • Proven ability to build relationships with current and potential clients
    • Excellent Customer Service, Client Relationship Building, and Presentation Skills
    • Good working knowledge of CRM tools (Oracle eBusiness Suite, Salesforce.com)
    • Solid skills creating documents, spreadsheets and presentations with MS Office software
    • Ability to learn new computer programs easily
    • Energy, Accountability, Urgency, Deadline, Passion



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